Hi John,
Thanks for the post. This particular question relates to extending regional tuition rates to some additional students - so not financial aid grants. But I think my question is more about the equity/PR side of the equation. It changes the financial picture significantly to offer this rate to continuing students because there is no offset for the average tuition revenue loss in extra headcount. Honestly, I think this would only be feasible if it applies only to incoming students. But, as you suggest, that's difficult to explain to a family of current sophomore.
I'd love to hear about any stories of people that have navigated through this - either by limiting to new students or extending to continuing students - and I'd also love to hear if there is a norm or a best practice in this situation.
Best,
Kevin
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Kevin Lyons
University of New Hampshire
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Original Message:
Sent: 06-11-2026 09:09 AM
From: John Haller
Subject: Tuition discounting program
Hi Kevin: Good question. Happy to talk about this offline if you'd like. Are you awarding the discounts from the financial aid side as grants or as discounts off tuition on the finance side? I have seen differential pricing structures for new as well as continuing students. Some of your good question ties to equity in pricing or COA while there is also a PR consideration. Let me know. Best, John
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John Haller
Higher Education Professor and Consultant
University of Miami
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